Wacker Neuson South Africa is extremely proud to announce the introduction of the globally trusted, precision-engineered German telehandler brand, Weidemann, to Sub-Sahara Africa’s agricultural sector. This strategic move ushers in a new force set to elevate productivity and performance across the region’s farming landscape.
“Our introduction of Weidemann to the South and Sub-Saharan African market reinforces our long-term growth vision for Africa and marks a defining moment in our expansion journey, by bringing Weidemann’s renowned telehandler technology into our sales channel and opening new avenues for innovation and efficiency throughout Africa’s farmlands,” says Stefan le Roux, Managing Director of Wacker Neuson South Africa. “We identified significant potential in Africa’s agricultural market for telehandlers even before the pandemic. Weidemann, another premium German brand within the Wacker Neuson Group, enables us to deliver yet another exceptional product to our valued customers. Providing end-users with the highest quality equipment, backed by outstanding after-sales support, is both our vision and our mission, and this launch is a natural evolution of that commitment.”
The Weidemann T7042 marks a milestone as the first telehandler model to debut on African soil. Compact, robust and engineered for high performance, it embodies the agility, versatility and multi-functionality that define Weidemann’s brand promise - ‘designed for work’. “After evaluating both market demand and real-world performance, we selected the T7042 for its strength and smart engineering, a machine capable of meeting the rigorous demands of modern agriculture,” says Le Roux. He further highlights that this launch sets the stage for potential future rollouts, guided by market response, with six Weidemann telehandler variants to choose from, including an electric model.
“Weidemann’s DNA has always been agriculture,” says Etienne Pignon, Market Development Manager for Weidemann South Africa. “Africa is a key growth region where farms are rapidly moving toward more efficient, mechanized operations, and our machines are built precisely for these daily demands – from feeding livestock to stacking bales. The T7042 reflects this strength, combining high lifting performance, robust engineering, operator comfort and true multi-purpose capability for the realities of African farming. Working through Wacker Neuson South Africa allows us to provide trusted local support, fast service and a solid foundation to grow the product range step by step. This step into the region is not about making a quick splash; it is about building long-term value and earning trust, one customer at a time.”
The T7042, one of the largest models in the Weidemann portfolio, boasts a 7-metre lifting height and a 4.2-tonne payload, the machine is built to handle demanding tasks with ease. Available in two powerful engine configurations, the T7042 delivers exceptional performance across a wide range of applications, from heavy material handling and high reach stacking to precision pushing and continuous system filling.
With nearly 180 years of global manufacturing heritage, the Wacker Neuson Group continues to shape the future of compact and light equipment. Wacker Neuson South Africa celebrates its 45th anniversary in 2025, underscoring its deep roots in the region’s construction and agricultural sectors. “Weidemann’s own legacy is equally impressive,” notes Le Roux. “The company marks its 65th anniversary in 2025, and its longstanding reputation for quality and innovation makes it a perfect fit for our customers.” Founded in Diemelsee-Flechtdorf in 1960 by brothers Oswald and Reinhold Weidemann, Weidemann Maschinenfabrik KG initially produced components and devices. Driven by a mission to ease the burden of stable and internal farm management through mechanisation, the company achieved a breakthrough in 1972 with the invention of the Hoftrac, a compact, articulated wheel loader that revolutionised agricultural work that remains an indispensable everyday helper on farms around the world, valued for its versatility, reliability and compact power.
Weidemann’s trajectory took a pivotal turn in 2005 when it was acquired by Wacker Construction Equipment AG, marking the beginning of yellow wheel loader production for the construction industry. The major merging of Neuson Kramer Baumaschinen AG and Wacker Construction Equipment AG two years later, led to the formation of Wacker Neuson SE, solidifying Weidemann’s place within a larger industrial group. In 2021, Weidemann launched the T7042 alongside the T7035 to meet evolving demands in agricultural and industrial operations.
Engineered for efficiency and built for productivity, the T7042 achieves economic efficiency through integrated technically sophisticated design solutions that combine powerful drive performance, strong thrust forces and dynamic kinetics to deliver high productivity across every task. The advanced quick-hitch hydraulic system enables fast, comfortable attachment changes, with excellent visibility of the hitch plate for easy, intuitive swaps. A safe two-handed uncoupling mechanism adds an extra layer of operator protection while maximising uptime. With high hydraulic output and exceptional machine stability, the T7042 supports a wide range of hydraulically powered attachments, offering the flexibility and speed today’s agricultural operations demand.
The T7042’s tight turning radius makes it a compact, agile all-rounder for confined operations. Weidemann’s advanced engine technologies and cutting-edge exhaust after-treatment systems meet current emissions standards, while precisely matched engines tailored to each size class ensure fuel-efficient operation and optimal power.
Operator safety and comfort are central to Weidemann’s design philosophy, exemplified by the Best View cabin. Its 4-pillar structure, panoramic rear windshield and curved front glass deliver exceptional all-round visibility, even with the boom extended, while a sloped engine hood improves sightlines to the rear wheel and surrounding area, ensuring outstanding situational awareness. Ergonomic controls, a colour-coded interface, sprung joystick console and 7-inch display enhance usability, while an adjustable steering wheel, anti-slip steps, and accessible handles support safe entry. Adaptive lighting and halogen work lights across the cab and telescopic arm create a fatigue-reducing, productivity-boosting environment.
Quality is a Weidemann standard rooted in precision engineering and customer trust. Every machine delivered from Korbach, one of Europe’s most advanced telehandler production hubs, reflects a commitment to quality, safety and efficiency. The T7042 is built not only to perform, but to endure, translating into real-world gains for every operation. “The fact that we offer a five-year, 6,000-hour warranty on the T7042, more than double the industry standard, underscores our absolute confidence in the telehandler’s quality and reinforces our commitment to long-term customer support,” stresses Le Roux.
Building on this pledge, Wacker Neuson South Africa is establishing a dedicated dealer network focused exclusively on the Weidemann brand to ensure on-the-ground support across the region. “The appointment of specialist Weidemann dealers reflects our investment in sustainable long-term growth and regional empowerment by building a responsive, locally anchored support ecosystem that puts our customers first,” affirms Le Roux.
He concludes: “We invite those who share our vision, energy and belief in the future of African agriculture to join the young, dynamic Weidemann family. Please reach out, let’s connect, collaborate and grow the future of African agriculture.”