Page 22 - CEN 13 Apr.indd

APRIL 2013
mining
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Announcing the distribution agreement in
Omagh, Northern Ireland earlier this month,
Terex Finlay’s Sales and Marketing Director,
Nigel Irvine says: “Southern Africa is a growing mobile
crushing and screening region and we begin our
partnership with Bell Equipment as a market leading
brand. Through Bell Equipment we have a strong
business partner with locations throughout the market
place and focused customer support. This offers us a
great partner platform to further develop new Finlay
equipment sales and also to support the large existing
population of machines across the region. We look
forward to growing our position in the market and
developing our partnership.”
Commenting on the announcement, Bell Equipment
Group Chief Executive, Gary Bell, says the company
is looking forward to growing its partnership with
Terex Finlay and is pleased to be able to enhance
its product range with the addition of a world class
material processing product line. “Our agreement will
complement our existing product offering and is in line
with our strategy to provide a one-stop shop for first
class equipment solutions to our customers throughout
Southern Africa.”
The Finlay tracked mobile crusher product line includes
jaw, impactor and cone crushers. This range of
crushers is internationally renowned for its versatility
and flexibility in the reduction and sizing of aggregates
for construction materials, mining and also recycling
construction waste.
The Finlay tracked mobile screener product line
comprises three-way split, heavy duty, forward facing,
three-way and four-way split inclined and four-way split
horizontal, screening units. This comprehensive range
of tracked mobile machines is proven on a global
basis, in applications ranging from heavy duty scalping
to high precision screening.
Proven products and proven partnership
South African OEM, Bell Equipment, has been granted distribution rights by Terex® Finlay for its range
of mobile crushing, screening and recycling equipment in South Africa, thereby expanding its strategic
alliances with global OEMs and growing the company’s product range.
Gary continues, “The Finlay range is a good and
proven product that is well recognised in the mining,
aggregate and recycling sectors. Importantly we are
establishing a dedicated team of industry and product
specialists to provide sales and service to our screening
and crushing customers throughout the territory.
“Our partnership is a natural progression for Bell, as
we already distribute and support Articulated Dump
Trucks, Excavators and Wheel Loaders, which are
used extensively in the mining and quarry industries.
We are also active in the coal mining industry where
several customers make use of mobile crushing and
screening equipment. In addition, the new partnership
ties in closely with our Bomag range of machines which
make use of aggregates supplied from these material
processing machines,” he adds.
About Bell Equipment
Bell Equipment is a leading global manufacturer,
distributer and exporter of a wide range of material
handling machines, which are marketed and
distributed, both locally and internationally, through
a wide network of branches and independent dealers.
Bell Equipment has a product range of over 50
different models of tractor loader backhoes, wheel
loaders, rigid and articulated haulers and tri-wheeler
rough terrain material handling equipment, which is
manufactured locally to world class quality standards.
It supplies machinery to the sugar, forestry, mining and
construction industries worldwide.
In addition, Bell Equipment is an appointed distributor
in selected territories representing the manufacturers
of several leading international brands. The company
has also strengthened its trading base through trade
and strategic alliance agreements with other global
companies. As such, Bell Equipment is strategically
placed as a one-stop shop for earthmoving equipment
with over 100 products well suited to all applications.
About Finlay
Finlay is part of the Terex® Corporation and has been manufacturing mobile crushing, screening and recycling equipment
in Northern Ireland for the worldwide market for over 55 years. Finlay is a global pioneer in mobile solutions and offers
a comprehensive range of equipment to the quarrying, mining, construction, demolition and recycling industries. The
company’s ranges of innovative machines are manufactured to provide efficient production, low operational costs and ease
of maintenance.