Senior Vice President of the Electrification Products division of ABB, Graham Abrahams, recently reported on the division’s achievements through 2024 across different business areas. One of the highlights he noted was securing the first OneFit order, local manufacture of the solution at ABB South Africa, and its successful installation at the customer’s site.

ABB’s OneFit is a retrofit solution designed for medium voltage switchgear. It features a hard bus retrofit design concept that allows for the easy connection of new circuit breakers to a wide range of existing panels, irrespective of their age, design, or brand.
Abrahams said the Service business within the division performed exceptionally well, achieving a standout year in terms of growth and customer engagement, and the Products business maintained strong momentum throughout the year, demonstrating its robustness and reliability.
In the Projects business, he highlighted progress in the CSS/LVS (compact secondary substations and low voltage switchboards) technology transfer programme – enabling local manufacturing and marking a significant step forward in growing the company’s regional production capabilities.
Abrahams also shared ABB’s newly introduced rebranding slogan: ‘Engineered to Outrun’. “It reflects our commitment to innovation, efficiency, and sustainability,” he said. “It confirms ABB’s positioning as a solutions provider, and it speaks to the company’s engineering expertise and its work with customers as a trusted partner to deliver advanced, reliable solutions.”
He highlighted that, in the Electrification Products division, “Both our medium voltage and low voltage businesses are emphasising digitalisation, which aligns with our goals to reduce the carbon footprint, for ABB and for our customers.”
With its advanced digital technologies, ABB offers smart, connected solutions, enabling greater energy efficiency and resource optimisation – and benefitting customers by enabling them to operate ‘leaner and cleaner’. Its products are designed to consume less energy and reduce emissions, and they exceed performance expectations in sustainable engineering.
Today, companies globally are setting ambitious targets to reach carbon neutrality and sustainability. ABB supports these goals by providing efficient solutions that contribute directly to reducing emissions and energy usage, which translates to a lower carbon footprint and a reduced environmental impact.

“ABB is at the forefront of driving sustainability and efficiency, aligning with Africa’s move towards sustainable and resource-efficient industries. We have set ambitious targets to achieve carbon neutrality in all our manufacturing facilities by 2030. Through the use of our own technologies and solutions, we have already met this target, four to six years ahead of schedule,” Abrahams said.
ABB aims to maintain its leading position in the electrification and automation fields by maintaining its technological edge, fostering sustainability, and investing in research and development. “We have also been active in shaping the future of energy efficiency, as a founding member of the Energy Efficiency Movement. This initiative reflects our commitment to driving positive environmental impact and creating a more sustainable world,” said Abrahams.
Looking ahead to 2025, the Electrification Products division is focused on continuing to drive digital solutions within the business and for customers. “Digitalisation is key to enhancing efficiency, sustainability, and operational performance. We remain dedicated to integrating these solutions across all aspects of our operations,” said Abrahams.
“We are also committed to supporting the growing renewable energy sector, which is rapidly ramping up in response to global sustainability demands. By providing innovative technologies and solutions, we aim to help accelerate the transition to renewable energy, enabling customers to meet their sustainability targets,” he said.
For more information visit: go.abb/electrification